Crafting Change

The Scrappy Elephant’s Sustainable Approach to Arts and Crafts

By: Emily Mook | Photos By: Ashlee Glen

One of the most remarkable aspects of art is its ability to transform raw materials into a unique expression of creativity. When those materials are sustainably sourced, something even more remarkable occurs: as the materials are given new life many times over, several processes of transformation ensue and a mosaic of creative expressions exists within a single work of art. Of course, the environmental impact of creative reuse is also noteworthy; diverting materials from landfills helps curtail the production of methane and toxic chemicals that are harmful to the environment and to all living beings. Sarah Sweet is passionate about creativity and conservation, and she has built a business—with shops in both Charlottesville and Lynchburg—that is leading the charge in promoting both of these practices. That business, The Scrappy Elephant, has kept a staggering 199,431 pounds of materials out of landfills since opening in 2020.

After Sweet, a painter and former art teacher, had her daughter in 2013, she found herself grappling with increased concern for the environment. Determined to find meaningful ways to help mitigate the planet’s ongoing climate crisis, she discovered a creative reuse shop while on a trip in Nashville that would inspire her to ultimately open her own.

“As soon as I walked into Turnip Green Creative Reuse, I felt like I found what I was searching for,” Sweet recalled. “It was a place that combined my love of art and a way to positively impact the planet. I began researching Creative Reuse Centers as soon as I got home and visited as many as I could drive to in order to learn more.”

While networking with other CRCs around the country, Sweet made up her mind to open her own center and received some helpful advice from Utah-based CRC The Clever Octopus: choose a memorable name. Her choice, “The Scrappy Elephant,” is not only memorable, but also fitting for a female-led CRC and deeply meaningful to Sweet.

“When I was in Ghana, I had the amazing opportunity to see elephants in the wild,” she said. “I fell in love with them. And since elephant families are led by females, and this is a female-founded business, I knew I had to use them in the name. And I went with scrappy because it’s a scrap store! Also, a little from our website: ‘Elephants are creative communicators, kind, loyal, self-aware, and some of the most intelligent animals that exist. They can also paint!

Scrappy Elephant

The elephant embodies all the values The Scrappy Elephant holds dear: We are a place where creativity and kindness abound and where the makers who come here are aware of their impact on the future of this planet.’”

The Scrappy Elephant started as a 400-square-foot pop-up shop in Palmyra before expanding to an 800-square-foot space, also in Palmyra, in September 2020. In August 2022, the shop moved into what would become its central hub: an 1,800-square-foot space in Charlottesville. As the shop’s popularity grew, so did its square footage; it doubled in size in January 2024 and added on an 800-square-foot classroom space in July 2024. Then, as more and more Lynchburg residents visited the shop and expressed wishes for a CRC in Lynchburg, Sweet set her sights on opening a second location.

“After expanding a lot in 2024, I promised my team that 2025 would be a year to rest—but then a CRC near Lynchburg closed, and resting is not a strong suit of mine!” Sweet exclaimed. “We discovered the Launch LYH program and knew the timing was right to look into expanding into a new location and to spread creative reuse down south.”

Sweet opened a pop-up shop on Main Street in April 2025 and, after receiving one of the Downtown Lynchburg Association’s Launch LYH grants in June, Lynchburg’s branch of The Scrappy Elephant became a permanent fixture. Alongside these physical expansions and upgrades in both locations, staffing and offerings have also increased.

“We have also grown our staff (ten people now!) in our class and camp offerings, and we now have something called the Artful Elephant—we rotate eight artists every three months and give them the space to sell their work,” remarked Sweet. “We have always supported several nonprofits with our nonprofit rewards program; when customers shop, they receive a button that represents 50 cents and they choose which nonprofit they’d like to support. Each nonprofit then gets to come shopping for art supplies each month. Now, we are able to support even more with our Lynchburg location.”

Lynchburg’s current nonprofit participants are Amazement Square, Riverviews Artspace, The Arc of Central Virginia, Vector Space, and The Academy Center of the Arts.
Community members play a crucial role—in the capacities of shopper, donator, and even art class teacher—in helping The Scrappy Elephant achieve its mission of fostering creativity and creating joy while also reducing landfill waste.

As shoppers, customers can fill small, medium, or large bags for a fraction of the cost of new supplies. There is also a studio space available to rent for an hour of creative play or for two hours for parties.

As donators, community members are asked to check the shop’s website for a list of accepted items and to bring items in bags or boxes that they don’t wish to keep. Upon receipt of materials, staff members weigh and sort them meticulously to ensure an optimal shopping experience.

Finally, community members with art education experience are encouraged to inquire about teaching opportunities at The Scrappy Elephant.

“Most of our teachers are Scrappy customers,” Sweet noted. “Whenever people ask about teaching, I’ll have a chat with them to learn about their teaching experience, and then, if they are qualified, I put their class on our schedule.

Class prices are set by each teacher, and teachers receive 60 percent of whatever the class earns. In Charlottesville, we offer a wide variety of classes: mosaic, watercolor, bookbinding, crochet, knitting, sewing, printmaking, and more. In Lynchburg, we are slowly building up our class schedule. We have two amazing local Lynchburg teachers who have already taught classes and are offering more. One of our staff members, Marie, is going to be teaching some classes as well. If anyone is interested in teaching, please contact us!”

Of course, with increased participation comes an increased need for parking; as such, Sweet is hoping for a move this fall to a space with attached parking spots. More generally, she hopes to see an ever-increasing focus on conservation over consumption.

“Almost all of us have enough—if not too much—stuff,” she said. “I think it is important to stop and think before making purchases of any kind.

Owning this business has changed my shopping habits dramatically; I rarely shop for myself anymore and when I do, I almost exclusively shop secondhand. You can find almost everything you need at secondhand stores. I think it is important to think about voting with our dollar. There are many businesses that exist today to do good in the world and that put people and the environment before profit.”

The Scrappy Elephant undoubtedly does good in the world and possesses a unique ability to honor the past and, in so doing, also enrich and protect the future. There is also something singularly beautiful about knowing that a material that once helped someone express their creativity could someday help someone else express theirs too.

Sweet relishes the opportunity to facilitate this collective, cyclical process of making art and marvels at its far-reaching positive impact.

“So many people have been so grateful over the years to be able to bring us their deceased loved ones’ supplies, knowing that they will get used and loved again,” she stated. “So many people have been grateful to bring their supplies somewhere when they are moving so they don’t have to pack them all up and carry them along. So many people have gotten back into making art because of the Scrappy Elephant. So many people have started new hobbies after taking classes here. One person even told us that one of our meditation boxes (a simple upcycled cigar box filled with colored pencils, coloring pages, and a journal) saved her life and pulled her out of a deep dark hole. I love hearing how Scrappy is people’s happy place.”




Carved in Stone

Craftsmanship and Collaboration Leave an Enduring Mark at the Woodsmalls’ Nelson County Home

By: Anna Eileen White / Photos Courtesy: Jonathan Mitchell, Simply Branding

Tucked where winds sweep between blue peaks and race among receding foothills, a lodge and cottage stand. Framed by summer’s mature greens, panoramic pastureland, and layered ridges, the two buildings watch over storied grounds—grounds that owners Don and Barb Woodsmall have spared no expense coaxing back to life and infusing with their own stories. These buildings are Roseland Lodge and Helen’s Cottage.

Since 2005, Don and Barb have completed project after project here, most recently engaging Corey and Lindsey, founders of Shrader Stone, to build a sauna using river rock gathered from the property and granite lintels salvaged from Danville textile mills. The natural edges and organic tones seem to breathe in tandem with the surrounding landscape, a result of “thinking about what nature and the landscape are telling us,” according to Lindsey.

Don first thought the property had potential when he saw the 180-degree views; “It’s just unbelievable,” he said. A lover of history, he values the location’s authenticity, a quality that Corey says made their collaboration a good fit, “having other people around you that share the same vision and level of care about what’s happening is really nice.”

Corey and Lindsey specialize in creating unique outdoor spaces using Old World stone masonry techniques and natural gardens that emphasize native plants. Though they both have their own specialty—Corey, masonry and Lindsey, gardening—they’re closely involved in each other’s process and share a love of sustainability, history, and working with their hands. “I love that type of project where the last time it was reassembled and touched by human hands was maybe 200 years ago,” said Corey. The Woodsmall estate fits the bill.

Roseland Lodge, which the Woodsmalls reserve as a guest space for friends both local and from distances as far away as Germany and Ireland, was constructed in 1922.

It was originally built using dead American Chestnut trees harvested from the area that were killed by the Chestnut blight. The original owner could hardly have imagined that an emphasis on local and salvaged materials would be revered so many years later.

In 1990, the building stood in disrepair and was acquired by Mark Smith, a Lynchburg figure known for his collection of rare automobiles housed at the corner of Main and 13th Streets in downtown Lynchburg prior to his passing. “He loved bringing things back to their original glory, but not making them unnaturally shiny and sparkly,” Barb said of Smith.

The Woodsmalls bought the property from Smith in 2005.

The Cottage, which the Woodsmalls have made their home, holds its own touching history. Upon learning that a nearby 80-year-old neighbor was born in the cottage in 1928, the Woodsmalls lovingly designated it “Helen’s Cottage.” A plaque now hangs in her honor by the front door, commemorating the friendship that grew between them before her death in 2015.

While both the lodge and the cottage have been through many iterations since Helen’s birth and death, the Woodsmalls’ updates all have one element in common: permanence. That’s what draws Don to stone.

“You never have to do anything to it, and 200 years from now, it’ll still be there,” he explained.

Corey said they’d originally thought of building double-faced stone walls on the sauna, but landed on a single-faced stone wall to preserve heat efficiency in the winter. Some of the river rocks were pulled from the perimeter of nearby fields where farmers deposited them over the centuries, others directly out of the Tye River where Corey and his team often retreated for lunch during construction. “It is just impossible to leave a good rock sitting there on the riverbank once you’ve seen it,” he said.

The sauna was Corey’s first experience with Cotswold architecture, a special request from Don, who loves the English style featuring stonework and a steep roof pitch with no overhang. Don also requested that Corey use minimal mortar, a technique which means the mason must work with the natural contours of the stones. “A lot of guys put stone up and put a foot of mortar around it and then another rock way over here,” Don explained. “That’s easy, anybody can do that, but to make them all fit together like Corey did, that takes talent.”

The salvaged lintels, some still sporting flecks of paint from their more polished days, form steps descending from the patio to the sauna. Quoins and headers chiseled from the same lintels accent the doorframe along with a cross. Don says the cross represents his and Barb’s worldview, a worldview he hopes his grandsons know and share when they own the property one day.

One more step forward through the doorway and the resinous scent of cedar hangs in the air—this spot is Don’s retreat at the end of most days, an easy choice seeing as he can heat the sauna with the touch of a button on his phone.

“It was great collaborating with a long-time friend and long-time customer,” said Corey, whose craftsmanship is seen elsewhere across the property in the form of lintel steps, pillars, and foundation work. Lindsey agreed, “We have the most fun clients. There are faster and cheaper ways to do this, but I think we’re all getting tired of things that break.”

For the Woodsmalls, these thoughtfully crafted outdoor spaces are perfect for enjoying mornings and evenings accented by bird songs and wildlife sightings, but the stories of friends from far and near enjoying the spaces with them seem to be their favorites. Barb’s top memories on the patio? “I think it would always involve grandkids,” she said, smiling.




Let the Floor Do the Talking

When it comes to home design, we often focus on what’s at eye level—paint colors, artwork, statement lighting. But some of the most impactful design choices happen beneath our feet. Bold area rugs, painted wood floors, vintage tile, and graphic runners can define a space just as effectively as a feature wall or chandelier. In fact, when thoughtfully incorporated, the floor becomes the feature.

Whether you’re decorating from scratch or looking for a way to refresh an existing room, letting the floor take center stage can elevate your home’s personality while still remaining functional. Here’s how to make the most of what’s underfoot—without overwhelming your space.

Go Bold with Area Rugs

Rugs are one of the easiest and most flexible ways to introduce color, pattern, and texture. They can serve as a visual anchor, define distinct zones in an open floor plan, or breathe life into a neutral room.

Oversized or graphic rugs work especially well in minimalist spaces, where they can become the central focal point without competing with other decor. Vintage or Persian-style rugs can add warmth and history, particularly when layered into contemporary or industrial rooms.

Painted Wood Floors with Personality

Painting a wood floor might sound sacrilegious to some homeowners, especially in historic homes—but under the right circumstances, it’s a design-forward move that can completely transform a space.

Painted floors can brighten a dark room, hide imperfections, or add unexpected charm. From classic white or soft gray to checkerboard patterns and colorful borders, the options are practically endless. Painted stairs in particular offer a narrow canvas for creativity—try numbers, stripes, or even ombré effects.

Painted floors tend to work best in rooms where wood isn’t pristine to begin with—think enclosed porches, attic bedrooms, or cottage-style kitchens.

TIPS FOR SUCCESS
• Choose the rug first when possible, and let its colors inspire the rest of the palette.
• Don’t be afraid of color, but consider sticking to one bold element—if the rug is loud, keep furniture and accessories more subdued.
• Use rug pads to add cushioning and prevent slipping, especially in high-traffic areas like hallways or kitchens.

Free standing bathtub in a stylish bathroom

Celebrate Original Tile

There’s a reason vintage tile has made a major comeback in recent years—it’s full of character, often handcrafted, and always full of story. Whether it’s a patterned hex tile from the 1920s or a colorful mid-century mosaic, original tilework deserves to be celebrated, not torn out.

In older bathrooms, lean into the nostalgia by pairing vintage elements with updated fixtures that complement its character—perhaps a modern sink or floating vanity that doesn’t block the view of the floor. In entryways or sunrooms, patterned tile can become the entire design concept.

Even newer homes can benefit from tiled floors with personality. Consider encaustic-look tiles in laundry rooms, bold cement tiles in powder rooms, or terrazzo in modern kitchens.

TIPS FOR SUCCESS
• Prep is key. Sand, clean, and prime thoroughly for a durable finish.
• Choose a floor paint formulated for high-traffic use, and allow plenty of curing time.
• Consider stencils or masking tape to achieve crisp lines or geometric designs.

Hardwood hallway with red round rug and palm tree. View of staircase with blue rug

Statement Runners for Style & Function

Hallways and staircases are often overlooked when it comes to design, yet they’re some of the most frequently used spaces in the home. A vibrant runner can soften these transitional areas while adding unexpected color and energy.

Patterned or vintage runners are especially effective on stairs, where the repetition of each step enhances the visual impact.

In long hallways, a runner can break up monotony and create rhythm. Bonus: They help reduce noise and protect high-traffic surfaces.

TIPS FOR SUCCESS
• Clean and reseal vintage tile to restore vibrancy and protect from moisture.
• If the pattern feels too busy, balance it with solid colors on the walls and ceiling.
• Avoid placing rugs over tile unless it’s for warmth or safety—let the craftsmanship show.

A stylish living room interior featuring modern designer furniture, wall paneling and elegant accessories

Balance Is Everything

The key to using the floor as a design element is balance.

If your flooring is loud, keep the surrounding elements clean and intentional. If your room is minimal, a floor with personality can become the showstopper. Not every room needs a statement floor—but every home can benefit from at least one.

Entryways, powder rooms, and stairwells are great candidates for bolder underfoot choices, while main living areas might benefit from subtler grounding tones.

When done thoughtfully, floors don’t just support the design of a room—they define it. They set the tone, carry the eye, and tell a story that no wall color can quite match. So next time you’re planning a room refresh, look down. You might already be standing on your next design idea.

Tips for Success
• Use a stair rod or rug tape to ensure safety on stair runners.
• In hallways, leave a few inches of flooring visible on each side for a tailored look.
• Don’t shy away from layering—a flatweave runner over hardwood or tile adds texture and warmth.




Finding Your Palette and Yourself

Discover Your True Colors with Expert Wardrobe

Stylist Emily Burnette | By: Izzi Diaz Young | Photos By: Ashlee Glen

In so many ways, color defines our lives. From the indigos of an evening Lynchburg sky to the deep browns that make up our morning coffees, color is more, and can do more, than we often even realize. One of these methods in which a Pantone can unknowingly alter our days is through the clothing we adorn ourselves in. These shades can either complement us or clash with us, and sometimes, we don’t even know which is doing which.

Enter Emily Burnette, a luxury personal and wardrobe stylist. Excelling in the elevation of fashion, Burnette specializes in styling, image consulting, and color consulting. In aiding individuals with discovering their best looks, Burnette offers a transformative experience, from head to toe.

Growing up in Lynchburg, Burnette one day realized her dreams of fashion excellence were greater than what her quaint town could offer, so she decided to pack a suitcase and start her new life in New York City. In New York, she started her career in fashion, learning everything there was to know about the many levels of luxury retail and personal styling.

“I think we always want to go as far from home as possible to really get to know ourselves and discover what we want out of life,” Burnette said. After her dream took her to The Big Apple, then to Los Angeles, she explained, “Now, I split my time between Southern California, Central Virginia, and the Carolina coast.”

From a young age, Burnette discovered she loved color theory, and furthermore, color consultation; an experience in which any individual can discover the most flattering hues for their specific hair and skin tone. This process helps uncover what colors you not only will look your best in,
but also feel your best in.

“In college, I really enjoyed all of the art classes and color theory principles, so styling and color consulting just came naturally to me,” she explained. “When I recognized this gift—paired with a natural curiosity to experiment with clothing, everything clicked, and I realized it was a path.”

When meeting with Burnette for a consultation, clients can expect an experience hard to find elsewhere.

She noted, “Five minutes into a session clients say, ‘Wow I never would have picked that for myself!’

That right there is a testament to trying something new, and just the sheer transformation that clients experience during a color analysis or personal styling session.”

This session, which is offered virtually and in-person, begins with a personalized color analysis by Burnette herself. Here, she takes note of your unique colors, represented through the shades that shine through different complexions and hair strands within your appearance. This allows for the process to fully begin, experimenting with various hues to see what suits you most. The client will receive a personalized color card full of notes from the session to take home at the end, as well as professional styling advice on how to wear their custom colors and combine them to produce the best results.

Burnette recommends having your color analysis completed first, as it serves as an entry point into the greater investments to be made by her clients. The next step, styling, is where the color analysis truly comes to life.

“For styling, I offer a signature package where we start in your closet and analyze the foundation—think closet edits, identifying gaps and opportunities. This is followed by shopping a custom digital styling lookbook, then finally, an integration session where we combine new clothing pieces into your existing wardrobe and style outfits for you to reference well after I’ve left your closet,” she stated.

Though a study into your particular shades might seem unimportant initially, it serves as one of the most empowering and uplifting experiences to treat yourself with. Burnette’s clients don’t just gain a newfound, enlightened glimpse in the mirror or a different color introduced into their wardrobe, they gain a deep-rooted confidence in themselves; an opportunity to step into the world with a freshly discovered self-assurance.

“I see women hold their heads up higher, I witness them close their biggest deals yet, launch businesses, show up and stand up for themselves, and do it easefully. That’s what it’s all about. If I can play a small role in a woman earning more money and prioritizing herself, then my job was accomplished. A wardrobe that works for you can do just that,” Burnette beamed.

Even with the accessibility provided by Burnette’s business, fashion of any tier can seem ever-daunting to some, novices or not. Acting on the desire for a change is sometimes intimidating, and if you aren’t quite ready to make that jump into a full analysis, Burnette recommends starting by asking yourself a few questions that can help you become your best self, even on your own.

She recommends firstly starting with your own wardrobe evaluation, asking yourself, “What colors do you see reflected in your closet? What colors are missing?”

Then, go a bit deeper into why those colors are or are not the ones which you find yourself donning daily. She suggests contemplating, “What are you always gravitating toward? What are you shying away from? What do you feel most confident in?”

Once pondering those questions, you might feel ready to get started on revamping your closet on your terms, or you might realize you need a professional, like Burnette, to advise you on where to go next.

When she’s not doing her one-on-one sessions, Burnette can be found out-and-about doing what she does best: holding pop-ups in the local community.

She said, “I partner with local retailers and brands to offer mini color consultation pop-ups—an accessible price point that provides a broad yet impactful overview to help you get started on your style journey!”

As she notes on her business cards and websites, style is personal. It has meaning. It can represent not only the most optimal hues for you, but so much more. A color can be the connection between your best features and your best memories. A way to show others who you are, and what you’re passionate about. The reds in the shirt you bought last week? Not only does it make your eyes light up, but it showcases your inner passion for life. The yellow in the skirt you were gifted by a friend? It makes your smile shine brightly and exudes the joy you have inside.

“It’s about feeling seen, empowered, and at ease in your own skin. When you know what works for you—and why—you save time, gain clarity, and move through life with more confidence,” Burnette concluded. “That’s why it matters. Because how you dress isn’t superficial; it’s deeply personal.”




Bone Broth, Organ Meats, and the Nose-to-Tail Comeback

A Trend in Nutrient-Dense Animal-Based Foods

Few trends have gained as much traction in recent years as the return to nutrient-dense animal-based foods. Once staples in many traditional diets, bone broth, organ meats, and the nose-to-tail philosophy are making a strong comeback in kitchens across the country. With a focus on sustainability, flavor, and nourishment, these foods are now at the forefront of a new wave of eating that emphasizes whole-body health.

Bone Broth:The Healing Power in a Bowl

Bone broth, a deeply nourishing liquid made by simmering bones, cartilage, and connective tissue, has long been lauded for its therapeutic properties. In recent years, it has become a go-to superfood, popular for its ability to support joint health, boost the immune system, and promote glowing skin. The slow-cooking process extracts collagen, gelatin, and minerals from the bones, offering a rich source of glycine, proline, and amino acids—compounds essential for healthy bones, skin, and tissue repair.

As more people seek alternatives to processed foods, bone broth’s return is driven by its whole-food appeal. Unlike synthetic supplements, bone broth offers a natural, bioavailable way to replenish the body’s nutrients, making it especially appealing to those seeking to improve digestion, support detoxification, and bolster immunity.

For many, bone broth is a nostalgic reminder of home-cooked meals, passed down through generations.
But for the modern cook, it’s a versatile addition to everything from soups and stews to smoothies and sauces. The trend is clear: bone broth is no longer just a health trend; it’s becoming a pantry staple.

Organ Meats: A Forgotten Superfood

Once relegated to offbeat menus or considered “acquired tastes,” organ meats are now seeing a resurgence in popularity. High in iron, zinc, and B vitamins, organ meats such as liver, heart, and kidneys are some of the most nutrient-dense foods you can consume. These cuts pack a punch when it comes to vitamins and minerals, often far surpassing the nutritional profile of more commonly consumed muscle meats.

For centuries, organ meats were considered vital to human health. In fact, many early cultures prized organ meats over muscle meat for their superior nutrient content. Yet, as consumer preferences shifted toward leaner cuts, organ meats slowly fell out of favor. Now, with growing awareness around food waste, sustainability, and health, more people are embracing these cuts as part of a nose-to-tail approach to eating.

Nose-to-tail eating encourages utilizing every part of the animal—ensuring that nothing goes to waste while maximizing the nutritional benefits of all parts. By consuming organ meats, individuals can tap into a wealth of nutrients that are often absent from a typical diet, from vitamin A in liver to coenzyme Q10 in heart.

For those hesitant to dive straight into organ meats, many chefs are creatively incorporating them into dishes where their flavor is subtle yet nutrient-dense. Whether in sausages, pâté, or even ground into burgers, organ meats are finding new life in modern recipes.

The Nose-to-Tail Approach: Redefining Sustainable Eating

The nose-to-tail philosophy is more than just a culinary trend—it’s a movement toward sustainable eating that prioritizes minimizing food waste while maximizing the nutritional benefits of every part of the animal. This approach not only makes use of the full animal but also provides a more cost-effective way to eat healthfully.

As awareness of the environmental impact of industrial meat production grows, many consumers are seeking ways to make their diets more sustainable. Eating nose-to-tail helps to reduce waste, supports local farmers, and ensures that every part of the animal is used in ways that respect its full nutritional value. This sustainable approach is particularly relevant in a time when mindful consumption is at the forefront of many food conversations.

By embracing nose-to-tail eating, individuals are helping to bring back a traditional approach to food that honors both the animal and the earth. In doing so, they’re rediscovering the way our ancestors once ate: with reverence, balance, and a deep connection to the food on their plates.

As the trend toward nutrient-dense, whole-animal foods continues to rise, it’s clear that bone broth, organ meats, and nose-to-tail eating are here to stay. Whether you’re looking to boost your immune system, improve digestion, or simply eat more sustainably, these traditional foods are making their way back into modern diets with good reason. By embracing the full potential of every part of the animal, we can nourish our bodies, reduce food waste, and reconnect with the ancestral roots of our culinary practices.

Pouring chicken bone broth from a ladle into a vintage plate, with fresh vegetables in the background

Pouring chicken bone broth from a ladle into a vintage plate, with fresh vegetables in the background

Homemade Chicken Bone Broth

Ingredients:
Leftover chicken bones (from a rotisserie chicken, roasted chicken, or chicken carcass)
1 onion, quartered (no need to peel)
2 carrots, roughly chopped
2 celery stalks, roughly chopped
3 cloves garlic, smashed
2-3 sprigs fresh thyme
(or 1 teaspoon dried thyme)
2-3 bay leaves
1 tablespoon apple cider vinegar
(helps extract minerals from the bones)
10 cups cold water
Salt and pepper, to taste

Directions:
1. Place your leftover chicken bones in a large stockpot or slow cooker. If you have any leftover skin, cartilage, or wings, add them as well—everything is good for the broth!

2. Add the onion, carrots, celery, garlic, thyme, and bay leaves to the pot. (Editor’s Note: I often will store vegetable scraps—think carrot peels, onion ends, celery leaves—in a bag in the freezer and toss them into my bone broth. It’s a great way to use up scraps!)

3. Pour in the cold water, ensuring that the bones and vegetables are covered. Add the apple cider vinegar and let it sit for about 30 minutes before heating. This helps draw out the minerals from the bones.

4. If using a stockpot, bring the mixture to a boil over high heat. Once boiling, reduce the heat to low and simmer, uncovered, for 4-6 hours. For a slow cooker, cook on low for 8-12 hours. During the simmering process, skim off any foam or impurities that rise to the surface.

5. After simmering, strain the broth through a fine mesh strainer or cheesecloth into a large bowl or another pot. Discard the solids (or compost them if desired).

6. Taste the broth and add salt and pepper as needed. Let it cool, then transfer it to jars or containers for storage. The broth can be stored in the refrigerator for up to 5 days or frozen for up to 3 months.

This homemade bone broth is perfect for sipping on its own, adding to soups, or using in cooking for added depth of flavor. It’s a cost-effective way to make the most out of your leftover chicken, while also providing a nourishing base for your meals. Enjoy!




Up for Adventure in Culpeper

Main Street renaissance, Blue Ridge charm are a gateway to great food, wine, shopping and outdoor fun

By: Leona Baker / Photos courtesy of Visit Culpeper, West Park Gardens or by Lisa Davenport

Tucked into the main living room, cattycorner to the pool table and a retro Pac-Man table game at West Park Gardens—a 1920s era home turned short-term rental for overnight stays and special events in Culpeper, Virginia—is a colorful, chalkboard-style display inscribed with ideas for where to “Eat,” “Drink”
and “Play” during your visit.

Based on my recent two-night girls’ getaway with a friend to this historic town on the edge of the Shenandoah Valley, which included jaunts to nearby wineries, restaurants, shops and more, you are going to want to do at least a little of all the above and then some if you plan a visit of your own.

Part of the Virginia Main Street revitalization program, downtown Culpeper has experienced a much-deserved renaissance that showcases its quintessential VA vibes, unique crossroads location, role in American history and gorgeous natural surroundings along with boutique retail, dining, special events and nightlife.

I might have been perfectly content to spend my whole visit at West Park Gardens, where owner Stephen Found has created a home away from home that is equal parts comfy, quirky and sophisticated. From its three spacious second floor guest rooms to the home’s stunning secret backyard garden—where the renovated Garden Cottage with its own kitchen, loft bedroom and private balcony is also available for overnight stays—this is easy Southern living at its best.

West Park’s first-floor common rooms beg you to sit and stay a while, play a game, read a book, or just admire the eclectic assortment of art, antiques and charming tchotchkes. There’s a welcoming dining area for breakfast bites and coffee, a period butler’s pantry and, just beyond a throwback beaded curtain, an enclosed sunroom with golden yellow walls, old-fashioned diner stools along one wall, plants aplenty and even a dartboard.

Once we did venture out the front door and down the sidewalk, we found lots to do and see nearby, including in the downtown area, which is a quick five- to 10-minute walk from West Park Gardens or just a few minutes’ drive.

Culpeper also happens to be geographically situated smack in the middle of a circle of destination towns and attractions that make great day trips—from Lake Anna and Luray Caverns to Harrisonburg and Charlottesville.

World-class hiking, Blue Ridge Mountain scenery and some of Virginia best wineries are also on their doorstep. Here are a few ideas for adventure in and around Culpeper.

Start with Bites and Brews

Our quest for caffeination was percolating from the moment we spotted bags of a local roast bearing a black bird logo on the kitchen counter at West Park Gardens. So, we flew right down to the Raven’s Nest on Davis Street in downtown Culpeper.

A “community living room and coffee house,” it’s everything you want in a cozy coffee shop, plus they serve specialty adult libations like a Garden Gimlet or Barista Sour along with wine, beer, cider and a menu of sandwiches, bagels, avo toast, pastries and more.

If you’ve got baked goods on the brain, you’re going to want to rise and shine for Knakal’s Bakery, because people queue up on the regular to savor the glazed donuts, polka rolls, cakes, cookies, yeast biscuits and apple bread at one of Culpeper’s oldest family-run businesses, in operation since 1935. Just note they are closed on Sunday and Monday.

We had a delightful dinner at Grass Rootes, a farm-to-table restaurant housed in a historic industrial building whose brick walls with hand-painted signage, exposed beams, wooden floors, fireplaces and barred basement door speak to its storied past as a tobacco warehouse, stables, tin shop, Civil War jail and hardware store.

Today, Grass Roote’s guests are greeted by a huge, stylized portrait of Anthony Bourdain and a wall-sized quote from Prince’s “Purple Rain” before they enjoy well-crafted classics like Pan-Seared Salmon with creamy orzo, Crispy Duck Breast with red wine risotto, Spaghetti and Meatballs or Bone-in Pork Chops with garlic whipped potatoes. They also serve brunch and creative cocktails and feature live music in “The Burrow,” AKA basement: ghost stories optional.

Other Culpeper food and drink options: Beer Hound Brewery, Burnt Ends BBQ, La Chiapaneca, Flavor on Main, Far Gohn Brewing Company, Grill 309, HFR Contemporary Kitchen & Bar, It’s About Thyme, Pinto Thai Culpeper and Shawn’s Craft BBQ.

Get on a Roll for Good Wine

It’s a crime to drink and drive. But it would also be a crime not to visit at least a couple of the many wonderful Central Virginia wineries within easy driving distance of Culpeper. Good thing we’ve uncorked a perfect solution that is stylish, fun and safe to boot.

I highly recommend booking with Central Virginia Wine Tours, based in Orange and owned by Stephen Sanford, who may also be your personable and patient driver. Select a Cadillac Escalade, shuttle or a limousine bus, grab your significant other, friends, family and fellow wine lovers and leave the driving to the pros.

You can choose one of their preplanned tours or design your own. Brewery tours are also available. We decided to keep it simple by visiting two of the region’s most celebrated wineries for sips, snacks and what turned out to be a truly unforgettable meal.

Perhaps the most recognizable name in Virginia wine for good reason, Barboursville Vineyards is steeped in tradition, its location on a historic vineyard estate on the slopes of the Southwest Mountains a combination of Old-World elegance and modern refinement.

We nestled into a long wooden bench in Barboursville’s Library 1812 Tasting Room for six-wine flights, a small plate of Pappardelle Bolognese from their Trattoria-inspired menu and a lovely charcuterie board. These paired perfectly with our selections from the wine menu, which showcases Barboursville’s wide variety of wines including the Cabernet Francs and Bordeaux-style red blends for which they are well known, such as their signature Octagon.

At the sleek and inviting Early Mountain Vineyards, we were treated to selections from their Virginia Table small plates menu—from Kaluga Caviar gaufrettes with crème fraîche, chive and potato to Grilled Bison Ribeye with shallot confit and rosemary demi-glace to Chocolate Cremeux with pickled cranberry and anise.

This luxurious feast of shareables was a complete culinary experience paired with the sommelier’s picks, beginning with their Brut Sparkling NV and featuring reds such as their RISE blend of Merlot, Cabernet Franc, Petit Verdot and Tannat. Established in 2012, Early Mountain has quickly made a name for itself as a leader in the industry, known for its dry wines and focus on low-intervention winemaking embracing Virginia’s terroir.

Where to wander for even more wine: Barboursville and Early Mountain are less than 35 miles from Culpeper.

Some other suggested wineries nearby are DuCard Vineyards, Lake Anna Winery, Mountain Run Winery, Narmada Winery, Old House Vineyards and Prince Michel Vineyard & Winery.

Hit the Shops or Head Outdoors

Get Retail Therapy Downtown. Check out Le Monkey House for edgy and irreverent gifts, our favorite being the cheeky “Where The F*** Is Culpeper?” swag; The Cameleer for handcrafted home decor, pottery and textiles from more than 80 countries around the world; Fulton Found for “curated goods for the rugged spirit”; or Green Roost for ethically sourced, curated apparel, home goods and more.

Hike, Bike, Paddle, Backpack.

Culpeper is a short drive from the Thornton River Gap entrance to Skyline Drive and Shenandoah National Park, making it a great starting point for exploring legendary trails and scenic views. Don’t miss Old Rag and Mary’s Rock. There’s also great camping, glamping, kayaking and more at Rappahannock River Campground and paddling and fishing at Lake Culpeper.

Even More Outdoorsy Stuff.

Explore Virginia’s newest state park, Culpeper Battlefields State Park; camp, zipline or climb at Verdun Adventure Bound; charter a fly-fishing trip with Middle River Outfitters; hunt for culinary delicacies with Virginia Truffle Hunting; hike or take a tour of Virginia Bison Company at Cibola Farms; or get a view from the skies with Skyline Heli Helicopter Tours.

Cinema and Civil War History.

Culpeper was a crossroads for Union and Confederate forces, playing a key role in Civil War events. Learn more at various historic sites in the area or tour the Museum of Culpeper History. The town also happens to be home to the U.S. Library of Congress collection of historic films, and the nearby Packard Campus Theater hosts screenings of films from the silent era to modern day.

Throw In Some Throwback Fun.

For some family-friendly or rainy-day to-do’s, it’s game on at Throwbacks Arcade downtown, which boasts more than 70 classic arcade cabinets and pinballs.

Saddle up for the 4th Annual Culpeper Rodeo on August 30, check out State Climb indoor rock-climbing gym or Puzzle Room Live, an interactive, fully immersive escape room.

Visit stayculpeper.com to book a room or the Garden Cottage at West Park Gardens. Follow @westparkgardens on Instagram.

West Park Gardens is one of a variety of overnight rentals, B&Bs, boutique hotels, camping and glamping options in or near Culpeper. You can find others as well as more great ideas for things to see and do including seasonal special events at visitculpeper.com.

See also culpeperdowntown.com.




A Light-Filled Life

How Michele Fredericks Shapes Space with Purpose

By: Robyn Forbes / Photos Courtesy: Studio Møre Designs

When Michele Fredericks moved back to Lynchburg in 2018, she employed her architectural and design expertise on a small team in town. Just two short years later she would open her very own studio, Studio Møre Designs. As owner and principal designer, Fredericks provides residential and interior design services and consults on commercial projects. Studio Møre Designs has received a Lynchburg Best of Business Award from Lynchburg Business magazine and a Readers’ Favorites award from Central Virginia HOME magazine. After connecting with Fredericks for an in-depth conversation about her stylistic journey, her motivation for making, and her governing approach to handling clients and their concerns, I quickly understood her natural acquisition of the people’s favor.

I pulled into Fredericks’s driveway on a rainy afternoon in the spring and immediately recognized a familiar structure across the lawn—a treehouse, neat and painted a powdery blue. I had seen the treehouse on her website.

Later, I learned that the historic split-level home where Studio Møre Designs was born, continues to be one of Fredericks’s most intimate and challenging projects.
“One of my favorite design projects so far has been my own home,” she shared.

Frederick's living room was featured on the cover of Lynchburg Living September/October 2021. Photo by Daryl Calfee

Frederick’s living room was featured on the cover of Lynchburg Living September/October 2021. Photo by Daryl Calfee

The space is open and generous, and there is so much light. It spills in from overhead by way of a modern skylight and through countless windows. I wanted to venture beyond her artsy home office and just lounge. It felt like a place to linger.

Fredericks believes anyone can have a home that feels so. It doesn’t take much.

“Natural light and well-placed windows have a huge impact, not just on the look of a space, but on your mood, your health, and overall sense of well-being,” she told me.

She credits her travels with affording her experiences which have deeply influenced her personal design approach. She has lived in Hawaii, Argentina, Tennessee.

It was time spent in Europe, however, that most poured into her palette.

She found the practicality and intention signature to the European style to be irresistibly magnetic. A self-proclaimed DIYer, Fredericks encourages those looking to revamp their space to do their research about what’s safe and effective, and to consider function as the primary element in their approach. Aesthetics are secondary.

“For me, the European influence is less about aesthetics and more about the simplicity and intention behind how people live,” she explained. “When spaces are designed with function as the priority, beauty often follows naturally. One of the key takeaways I carry with me is the deliberate use of color—or, sometimes, the intentional choice to hold back. I love bold, vibrant hues and am never afraid to use them, but placement and purpose are everything. It’s all about balance and creating impact through thoughtful design.”

For all of its globally sourced influences, Studio Møre is a deeply local voice in Lynchburg’s design scene. Honoring local architectural heritage is just as integral to Fredericks’ process as thinking outside of the box.

“To be a truly Virginia-based design studio,” Fredericks said, “I believe you have to understand the region’s unique architectural character. For example,
we build with brick because it literally comes from our soil. Many homes have basements due to the terrain, and screened porches are a must because of the bugs. Especially here in Central Virginia, quality matters. New construction has to measure up to the historic fabric of the area—think grand old homes, commercial buildings with soaring 14-foot ceilings and massive windows. That level of quality sets the bar high, and it’s a standard I truly enjoy designing toward.”

Fredericks’ website describes her work as “designing spaces where people want to be.” Doing so well starts with connecting with people and finding out what matters to them most.

“I’ve always been a people person, so getting into residential design just made sense,” she said.

“I really enjoy getting to know my clients and helping them create spaces that feel like them, the kind of place they’re actually excited to come home to.”

Consulting on commercial projects has also allowed Fredericks to be a part of shaping the city she calls home.

She’s currently contributing to two mixed-use spaces in the Lynchburg and Danville areas that will each provide much needed residential and commercial real estate.

“As a designer, you get all kinds of projects. Some are all about creativity and big ideas, and others are more focused on problem-solving and client care,” she explained. “I treat them all with the same level of attention. No matter what the project looks like, whether it is a tight budget, very specific taste, or a unique type of space, I am always aiming to make it the best it can be.”

Five years from now Fredericks wants to be doing exactly what she’s doing now: creating inviting spaces that make people’s lives better right here in Lynchburg. I asked about her dream commercial project and expected to hear about a high-rise corporate space or perhaps a new boutique hotel. Instead?
A park—of sorts.

“This might sound a little unexpected, but I would love the opportunity to design a cemetery or mausoleum,” Fredericks shared. “I’ve always been fascinated by how cemetery design is so deeply connected to the landscape. In fact, both my undergraduate and graduate theses focused on cemetery projects.

I’d love to reimagine these spaces as vibrant, peaceful environments, with walking paths and thoughtful design elements that invite the living to spend time there and connect with the surroundings in a meaningful way.”

Studio Møre Designs is accepting new clientele with a three- to six-month wait time. If you’re itching to get your hands on one of Fredericks’ designs, check out Hideaway Modern, a curated collection of small home and cabin floor plans available online. The collection was crafted alongside longtime friend of Fredericks’ and fellow designer Bryn Wears-Fitipaldi. The two attended architecture school together and Bryn now operates her own studio in California.

Lynchburg’s creative energy and artistic network has been a pillar of Fredericks’ experience in business.

With great successes behind her and more on the horizon, she thanks her hometown for being the place she gets to make it all happen.

“The truth is, I’m able to do what I love, and do it well, because of this amazing, supportive design community,” she said. “I truly couldn’t do it without them!”




Climate-Resilient Curb Appeal: Durable Upgrades for Today’s Homes

Curb appeal has long been a hallmark of great design, but in today’s world, looks alone aren’t enough. As Central Virginia experiences hotter summers, heavier rain events, and stronger storms, homeowners are increasingly searching for ways to make their properties both beautiful and resilient. In fact, a recent Zillow survey found that 86% of home buyers believe it’s very important for a home to include at least one climate-resilient feature.

This growing focus reflects a broader shift in how we think about home upgrades. It’s no longer simply about aesthetics or short-term value—it’s about protecting your investment, creating comfort, and ensuring your home can withstand whatever nature brings. From porches and patios to roofs and siding, resilient choices are reshaping the way we approach home design.

 

Weather-Resistant Materials: The Foundation of Resilience

Traditional materials like wood or untreated metals can be charming, but they often don’t hold up over decades of seasonal shifts. Wood siding, for example, may crack, warp, or splinter after repeated exposure to rain and sun. Newer composites and engineered products offer an alternative, resisting fading, scratches, and stains while keeping their structural integrity.

These materials are especially appealing for outdoor living areas. Patios, porches, and decks are some of the most-used spaces in Virginia homes, and when they are built with durability in mind, they add lasting value. Engineered decking and siding often come in a wide range of colors and finishes, allowing homeowners to match their preferred style without sacrificing strength.

Staying Cool When It Heats Up

Heat waves are becoming more frequent, and with them comes the challenge of keeping outdoor spaces comfortable. Anyone who has tried walking barefoot across a hot deck or patio knows the frustration. New technologies now address this issue head-on by reflecting solar energy and reducing heat absorption.

These “cool surface” products—whether decking, pavers, or roofing shingles—make a tangible difference. Not only do they make patios and porches more enjoyable during the height of summer, but they can also ease the cooling burden on the home itself. Over time, these smart choices can reduce energy costs and improve overall comfort, extending the usability of outdoor spaces well into July and August.

Fire-Smart Choices: Protection Where It Counts

While Virginia is not known for wildfires on the same scale as the West, fire-resistant design is becoming more common nationwide. Roofing, siding, and decking materials that meet stringent safety standards can significantly reduce the risk of fire spread.

This is particularly relevant for homeowners in rural or wooded areas around Central Virginia, where dry conditions can increase vulnerability. By making proactive choices now, families can safeguard their homes while still achieving the style they want.

Sustainable by Design: Looking Beyond the Present

Resilience isn’t only about protection—it’s also about responsibility. Many homeowners are motivated by the desire to reduce their environmental impact. Materials made from recycled or renewable resources allow homeowners to make eco-friendly decisions that still align with their design goals.

Take composite decking as an example. Many brands now produce boards made from up to 95% recycled content, giving plastic waste and wood scraps a second life. That means homeowners don’t have to choose between sustainability and style—they can have both.

A Local Perspective: Smart Investments That Last

Companies like Trex, a composite decking manufacturer with products made in the USA, demonstrate what’s possible when innovation meets sustainability. Their decking resists fading, heat, and moisture, while also being fire-compliant and environmentally responsible. While Trex is just one example, it highlights the types of options available to homeowners who want long-term resilience built into their outdoor spaces.

The Future of Curb Appeal

Ultimately, climate-resilient curb appeal is about thinking ahead. By selecting materials and upgrades that can withstand Virginia’s changing conditions, homeowners not only protect their investments but also improve daily life. Imagine a deck that stays cool underfoot, a roof that reduces fire risk, or siding that looks as fresh after ten years as it did on day one.

These aren’t futuristic ideas—they’re available now. And as buyers continue to prioritize resilience, the homes that feature these upgrades will stand out, offering both beauty and peace of mind.

The takeaway: Resilience has become as much a part of curb appeal as paint colors and landscaping. For Central Virginia homeowners, investing in durable, sustainable, and future-proof materials ensures that their homes remain strong, stylish, and welcoming—no matter what the forecast brings.




The Silent Culprit

How Grinding and Jaw Tension Are Wrecking Your Wellness

Many are quietly battling an invisible issue: jaw tension and teeth grinding. This often-overlooked problem, known as bruxism, is more than just a mild nuisance; it can lead to chronic pain, sleep disturbances, and significant dental damage. The impacts of bruxism stretch far beyond a simple sore jaw—they can affect your quality of life and overall wellness.

What Is Bruxism?

Bruxism refers to the involuntary clenching or grinding of teeth, most commonly occurring at night. While some individuals may grind their teeth during the day, it’s often the nighttime bruxism that goes unnoticed, as it happens during sleep. The causes of bruxism are multifactorial, with stress, anxiety, misaligned teeth, and sleep disorders often contributing to the condition.

At its core, bruxism is a physical manifestation of underlying stress or discomfort. When we are stressed or anxious, it can lead to muscle tension in the jaw, which may cause us to grind our teeth unconsciously. While most people may not realize it, this unconscious behavior can result in long-term damage to both the jaw and the teeth.

Stress and Anxiety: The Main Culprits

One of the primary contributors to bruxism is stress. In today’s fast-paced world, many Lynchburg residents find themselves juggling multiple responsibilities, from work and family to personal well-being. As a result, stress often becomes a constant companion, triggering physical responses in the body, including muscle tension. When stress affects the jaw muscles, it can lead to involuntary teeth grinding, especially at night.

The emotional toll of stress can make it difficult to relax fully during sleep, which only exacerbates the problem. Over time, chronic grinding can lead to damage to your teeth, jaw, and even your sleep cycle.

It’s important to note that while stress is a significant factor in bruxism, other underlying causes, such as sleep disorders or misaligned teeth, may also play a role.

The Link Between Sleep Apnea and Bruxism

For some individuals, bruxism is linked to obstructive sleep apnea (OSA), a condition where the airway becomes temporarily blocked during sleep, leading to pauses in breathing. This can create a cycle where the body attempts to reopen the airway by clenching or grinding the teeth, further contributing to bruxism.

The relationship between sleep apnea and teeth grinding is concerning. As one condition exacerbates the other, individuals with both bruxism and sleep apnea may experience disrupted sleep patterns, which can affect their overall health. Additionally, individuals with sleep apnea may not be aware of their bruxism since it happens while they are asleep.

The Impact on Dental Health

The most immediate consequence of bruxism is the wear and tear on your teeth. Constant grinding can erode tooth enamel, making teeth more susceptible to cavities and increased sensitivity.

Over time, the pressure from grinding can lead to cracked or chipped teeth, necessitating restorative dental procedures like fillings or crowns.

In addition to tooth damage, bruxism can lead to gum recession. The continuous pressure on the teeth can cause the gums to pull away, exposing the tooth roots and increasing the risk of tooth sensitivity and other oral health issues.

Perhaps most concerning of all is the strain bruxism places on the temporomandibular joint (TMJ), the joint connecting the jawbone to the skull. Constant grinding can lead to a TMJ disorder, which is often characterized by pain and discomfort in the jaw, clicking or popping sounds when moving the jaw, and even headaches. These symptoms can interfere with daily activities and significantly reduce quality of life.

Managing Bruxism and Jaw Tension

Addressing bruxism requires a comprehensive approach. The first step is recognizing the problem and seeking professional help.

If you’re experiencing symptoms such as jaw pain, headaches, or tooth sensitivity, it’s important to consult with a dentist who can diagnose the condition and provide appropriate treatment options.
In many cases, a custom night guard can be an effective way to protect the teeth from grinding during sleep. These devices are designed to create a barrier between the upper and lower teeth, preventing damage to the enamel and reducing jaw tension.

Stress management is also a critical component of treatment. While it’s not always possible to eliminate stress entirely, learning techniques to manage it can go a long way in reducing bruxism. Practices such as meditation, deep breathing exercises, and regular physical activity can help lower stress levels and prevent unconscious clenching or grinding.

For those with sleep apnea, addressing the underlying condition is essential. Continuous positive airway pressure (CPAP) therapy or other treatments to manage sleep apnea can help alleviate the need for grinding as the body struggles to breathe during sleep.

By recognizing the signs early and taking steps to manage stress and seek professional care, you can protect your dental health, improve your sleep, and enhance your overall well-being. Don’t let jaw tension and teeth grinding quietly wreck your wellness—take action today.

While understanding bruxism and its effects is important, this article is not a substitute for professional medical advice. If you suspect you may be experiencing bruxism or TMJ-related issues, it’s crucial to consult with a qualified dentist or healthcare provider. They can perform a thorough evaluation, provide a diagnosis, and recommend the best treatment options based on your specific needs.




We Are Hiring – Associate Editor – Lynchburg Market

Associate Editor – VistaMedia Lifestyle Publications, Lynchburg Market

Location: Remote (must be based in/near Lynchburg, VA)
Employment Type: Full-time (40 hours/week)

About the Role

VistaMedia is seeking a highly organized and detail-oriented Associate Editor to join our Lifestyle team. This role will primarily support Lynchburg Living, Lynchburg Business, and Central Virginia Weddings. The Associate Editor will work closely with the Editor in Chief to manage day-to-day editorial operations, uphold brand standards, and deliver engaging, high-quality content.

This is an exciting opportunity for an editorial professional who thrives in a collaborative environment and is eager to grow within a multi-publication portfolio.

Key Responsibilities

  • Editorial Management
    • Oversee and support the editorial production cycle for Lynchburg Living (6x annually), Lynchburg Business (6x annually), and Central Virginia Weddings (1x annually).
    • Manage editorial calendars, deadlines, and workflows to ensure timely and accurate publication.
  • Content Development
    • Assign, edit, and proof content from freelance writers and contributors.
    • Develop original content, including articles, sidebars, and supporting features, as needed.
    • Ensure all content aligns with each publication’s voice, audience, and editorial standards.
  • Freelancer & Vendor Coordination
    • Maintain and expand a network of freelance writers, photographers, and other contributors.
    • Negotiate rates and contracts in coordination with the Editor in Chief.
    • Manage communication with contributors, ensuring clear direction and timely delivery.
  • Collaboration & Workflow
    • Work closely with design, sales, and events teams to ensure smooth coordination between editorial and other departments.
    • Uphold consistency across publications by using established editorial processes and style guidelines.
  • Editorial Cohesion & Growth
    • Contribute to ongoing efforts to streamline workflows and strengthen cohesion across VistaMedia’s lifestyle portfolio.

Qualifications

  • Bachelor’s degree in Journalism, English, Communications, or a related field preferred but not required.
  • 2+ years of editorial experience in magazines, publishing, or media. (Internships and freelance work considered.)
  • Strong editing, writing, and proofreading skills with attention to detail.
  • Excellent organizational and project management abilities; able to juggle multiple deadlines.
  • Strong communication and interpersonal skills; comfortable working across departments.
  • Familiarity with AP style; experience developing and maintaining editorial calendars.
  • Ability to work independently and collaboratively in a fast-paced environment.

Preferred Skills

  • Experience working with freelancers and vendors.
  • Proficiency in content management systems (CMS), Adobe Acrobat, and project management tools.
  • Knowledge of regional lifestyle topics (business, weddings, community features, dining, culture) is a plus.

What We Offer

  • Competitive salary commensurate with experience.
  • Opportunity to grow within VistaMedia’s expanding lifestyle portfolio.
  • A collaborative and creative work environment with opportunities for leadership development.

Please submit your cover letter, resume, and three writing samples to megan@lynchburgmag.com